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Si Parmeggiani (b. 1981) is an artist and creative director based in San Francisco, California. As a creative visionary, he applies his eye for the beautiful and aesthetic to the technological world, always pushing the boundaries of what is possible. Parmeggiani started his design practice in the advertising industry, where he developed a unique perspective on the intersection of art and commercial advertising. He has used his creativity and artistic talents to create compelling and effective campaigns for clients such as Nike, Heineken, Walt Disney Interactive Studio, The Guardian, Waitrose, Guinness, TT Games, Toni&Guy, Nivea, and Toyota. Currently, Parmeggiani works at Meta as a creative director.
With the rise of AI, Parmeggiani harnessed the tool to build worlds and tell stories. His project, Neptunian Glitterball, has skyrocketed to success since its inception.
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